The Firebase Blog

A/B Testing

Firebase A/B Testing helps you optimize your app experience by streamlining the way you run, analyze, and scale product and marketing experiments.

Firebase A/B Testing is now available for the web

Introducing frequentist inference in Firebase A/B Testing

What’s new from Firebase at Google I/O 2021

Supercharge your mobile games business with Firebase

App monetization made easy: Using Firebase, AdMob, and Google Analytics to uncover your optimal ads strategy

How GameNexa Studios used Firebase to grow and diversify their monetization strategy

How Pomelo Games used Firebase to increase revenue without losing players

What’s new at Firebase Summit 2018

Announcing Better A/B Testing with Firebase

What’s new at Firebase Dev Summit 2017